FoundryInk Academy Academy / Growing your audience
Growing your audience

Managing your audience

Winning a reader is step one; keeping them is the harder part. Your Audience hub is where you manage this: send broadcasts, read your roster and stats, and keep up a steady stream of news and posts. (For setting tier prices, see Getting paid; this is about running the audience day to day.)

Read time about 6 min

1Send a broadcast

From Audience, then Subscribers, a Broadcast sends a message blast to your followers or subscribers, with a searchable history of everything you've sent. It is your direct line for a launch, a sale, or a heads-up, landing with the people who already raised their hand.

New broadcast: choose All subscribers or Paid subscribers, then a subject and a markdown message.
New broadcast: choose All subscribers or Paid subscribers, then a subject and a markdown message.See the full screen
You can also comp or invite someone into a tier by email right from the roster, including a free follow, a nice way to thank a superfan.
Pro note
Broadcast on your best news, not every day. A blast people are glad to open beats one they learn to ignore.

2Know your roster

The Audience roster shows who subscribes at which tier and how they engage (what they've shelved, bought, reviewed), and Statistics gives you the numbers that matter: active subscribers, monthly recurring revenue, free followers, and your new-versus-canceled trend. Tiers are cumulative, so a higher tier already includes everything below it.

Subscribers Statistics: paid subscribers, MRR, followers, new and canceled, then By tier.
Subscribers Statistics: paid subscribers, MRR, followers, new and canceled, then By tier.See the full screen
Pro note
Watch the free-follower count too. Those are your warmest leads for the next tier, one good issue away.

3Keep a posting rhythm

An active studio posts regularly. In the Blog tab, publish News (announcements and releases) and Blog posts (behind-the-scenes and dev updates); each shows on your public page under its own tab and flows into your Feed. Readers can comment, like, and tip on posts. A steady cadence, a release, then a making-of, keeps you in the feed between big drops.

Write a blog post: pick Blog, News or Poll, then the kind of post, and Start a draft.
Write a blog post: pick Blog, News or Poll, then the kind of post, and Start a draft.See the full screen
A news post in the post editor, with Save and Publish at the top.
A news post in the post editor, with Save and Publish at the top.See the full screen
Pro note
Pair every release with a short behind-the-scenes post a few days later. Two touches from one piece of work.

Run your audience

A weekly rhythm in four moves. Links into the app. Saved on this device.

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Quick questions

News is timely announcements and releases; Blog is longer behind-the-scenes and dev updates. They show under separate tabs on your public page so readers can filter.

Your followers or subscribers, your choice. Everything you send is kept in a searchable history so you can see what you've already told them.

They're cumulative and studio-wide: a Tier 2 subscriber gets everything in Tier 1 and the free tier too. You set the prices in Getting paid; here you manage the people.

Yes, posts support comments, likes, and tips, so a good behind-the-scenes post is also a conversation, not just a broadcast.

Your audience feels looked after

Broadcasts, a clear roster, and a steady rhythm turn readers into regulars. Next, give the most devoted a room of their own.

Start a reading group →